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Welcome to Small Enterprise Snippets, the podcast from SmallBusiness.co.uk. Right this moment’s visitor is Candice Brown enterprise proprietor, chef, media persona and winner of The Nice British Bake Off 2016.
We focus on operating a enterprise with consideration deficit hyperactivity dysfunction (ADHD) and dealing with Making Tax Digital.
This episode is delivered to you in affiliation with Xero.
Hearken to it within the media participant under.
You possibly can watch a few teaser movies under.
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- Supermodel turned entrepreneur, Caprice
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Candice Brown podcast transcript
Good day and welcome to Small Enterprise Snippets, the podcast from SmallBusiness.co.uk. I’m your host, Anna Jordan.
Right this moment we’ve got Candice Brown – pub proprietor, chef, media persona and winner of the Nice British Bake Off in 2016.
After profitable the present, she gave up her job as a secondary faculty particular wants instructor to pursue baking full-time. She’s launched two cookbooks, Consolationand Joyful Cooking, and runs The Inexperienced Man pub in Eversholt along with her brother, Ben.
The pub took a tough hit over the pandemic, with solely £416 of their enterprise checking account and Candice within the kitchen making meals for supply single-handedly.
The enterprise is recovering, and he or she’s teamed up with Xero to demystify Making Tax Digital.
We’re going to be speaking about operating a enterprise with consideration deficit hyperactivity dysfunction (ADHD) together with getting concerned with causes that you simply consider in.
Anna: Hello, Candice.
Candice: Hello. How are you?
Anna: Yeah, I’m doing rather well, thanks. How are you doing?
Candice: Yeah, good. Thanks busy, busy and everywhere, however actually, rather well.
There’s a two-pronged strategy to your day-to-day: there’s the pub proprietor and there’s the media persona aspect of issues. How do the 2 work collectively?
Candice: It’s humorous – when folks kind of say about like media persona and fame and issues like that. It makes me really feel humorous, as a result of I don’t class myself as that. That is simply one thing I’ve completed, I’ve been in a position to flip a passion right into a job, which is simply unbelievable. Clearly occurring the present [The Great British Bake Off] when it was at its greatest – it was the final one on the BBC earlier than the large change over Channel 4. It acquired enormous quantities of views. So clearly, the media curiosity was there. However I didn’t know what to anticipate. I by no means knew what was occurring. I didn’t assume something. So, every little thing has simply been an unbelievable shock.
I’ve taken alternatives and given them my all and run with them and actually attempt to attempt to do issues that I can actually get behind, that I really feel fully obsessed with. The pub is a type of – I at all times wished one thing. I suppose, in a means, Bake Off slowed that down, however then sped it up when it got here alongside. It was by no means going to be a pub, which is attention-grabbing, however we simply noticed the place and fell in love with it. Additionally, I wasn’t foolish sufficient and I’m not foolish sufficient to assume that the media issues and every little thing like that can final eternally. I knew I wanted a enterprise to fall again on and to have one thing operating alongside and to construct and to essentially type of develop. That’s the place the pub got here in.
So, the 2 positively overlap. It’s a humorous overlap – I positively see myself as a landlady and weirdly, a enterprise proprietor now, which is one thing I by no means thought I might do. However type of all the opposite stuff permits me to construct this enterprise, which is simply an unbelievable scenario to be in.
What sort of function do you play within the day-to-day on the pub aspect of issues?
Candice: I’m laughing as a result of I do a little bit of every little thing, I actually do every little thing. And that is likely to be from cleansing if the cleaners don’t flip up, it is likely to be serving, ready tables, behind the bar, serving to out within the kitchen. I bake, so we’ve got desserts of the day and the puddings and issues. Clearly, totally concerned in recipe and menu improvement and issues like that, together with the top chef and the kitchen crew, who’re simply unbelievable. I just about do every little thing and something. I wouldn’t do something that I wouldn’t count on anyone else to do. I dwell above the pub as nicely, so clearly I’m right here after I’m right here. I’m right here on a regular basis. I’m fairly hands-on. I’m arms, toes, head-on – every little thing. I’m totally, totally in.
That’s the perfect strategy to take as a enterprise proprietor. I additionally perceive that in January 2020, you had been recognized with ADHD. Forbes has described this as a ‘superpower’ for an entrepreneur. How do you’re feeling about this assertion as a enterprise proprietor?
Candice: I’ve type of at all times exceeded and excelled in bodily topics in school. I feel having taught particular wants and understanding a little bit bit I type of in all probability knew I in all probability had one thing alongside the strains of ADHD. Nevertheless it’s recognized so late on in ladies and it’s recognized so otherwise in ladies as nicely. It reveals itself so otherwise – as we’re all people – it presents itself so otherwise.
I knew, working in colleges, kids are nearly the gray. They’re not misbehaving. They’re not falling under. They’re not excelling. They’re not exceeding expectations. They’re simply coasting alongside the center they usually’re doing advantageous. They’re inflicting no actual issues. They’re simply doing okay. That’s what I used to be and that’s what I did. I beloved P.E., I beloved meals expertise, woodwork, drama. Every little thing like that, I used to be prime. Issues like maths I simply fully struggled, in historical past, simply couldn’t keep in mind a factor. I imply, I don’t assume I even acquired a registered mark on my historical past GCSE as a result of I couldn’t keep in mind. It’s issues like that. I’d go into faculty sporting odd sneakers on the age of 16. I used to be late daily – Mum used to go away me at residence and take my brother in as a result of I’ve made my brother late.
All of this stuff, it’s identical to, ‘It’s simply Candice and he or she’s a bumblebee’. It’s carried on via life. Individuals inform me to satisfy them an hour sooner than I must be as a result of I’m late on a regular basis. I began seeing a psychiatrist and I’ve been fairly open about my psychological well being. It was one of many issues he mentioned, ‘I want to deal with this.’ I mentioned, ‘Tackle what?’ He mentioned, ‘I need to run a couple of exams.’ It wasn’t what I used to be there to speak about. Nevertheless it type of made sense. It has, and [ADHD] did allow me to do Bake Off. Give me per week to do one thing. I’ll take that week, and doubtless take two weeks and doubtless nonetheless do it within the final hour of that two weeks, although it was due per week in the past. Individuals had been saying, ‘How did you do Bake Off?’ I had three and a half hours to get this completed. If I didn’t get it completed, I used to be going to look actually silly, so I needed to get it completed. There was no alternative. That’s how I did it. I might thrive beneath stress. It’s the one time I can get stuff completed – inside a time restrict. I imply, you requested my brother I drive him mad, completely mad, as a result of he’s like, ‘Do issues, do it now, get it completed.’ I’m like, ‘Yeah, yeah, yeah – I used to be simply doing it.’ Then I get lost and go and do one thing else. Nevertheless it has enabled me to do the issues that I’ve completed. It’s enabled me to proceed to progress and to be taught, however in fairly a unique means and adapting. I’m nonetheless studying about ADHD. I’m nonetheless studying about myself, which is de facto attention-grabbing for the instructor aspect of me as nicely.
However I feel, as a superpower? Yeah, I suppose it’s for some folks. I suppose yeah, it enabled me to do Bake Off, which really, I don’t know, had I been type of much less occupied with it or thought of it an excessive amount of, perhaps I wouldn’t have completed it. However the truth I used to be like, ‘Proper, you already know what? I’ve acquired to get this completed. I’ve acquired no alternative. Get it completed and do it.’ I over-planned, I wished to do extra. Every little thing I did they didn’t assume I used to be going to get completed within the time restrict. However that’s how I do issues now as nicely. I try to squeeze as a lot as I can into the day. Typically it really works, generally it doesn’t, but it surely may also be fairly demanding. However yeah, it’s about studying and managing that.
I feel it’s an attention-grabbing factor, an entrepreneurial superpower. I imply, I’m fairly glad to have that tagline. May get myself a little bit cape or one thing like that. However yeah, it really works.
Me and my brother work nicely collectively. He’s very straight-down-the-line. He is aware of numbers. He’s a builder. He is aware of figures and issues like that. Whereas I’d go, ‘I don’t, I can’t Ben, I don’t perceive. I don’t must know.’ Nevertheless it’s about having that belief and I’ll say having folks round like accountants and issues like that, that we do belief as a result of that’s the place I fall quick. I exploit my superpowers and my power to push on. Additionally, I recognise my weaknesses and I exploit folks I can belief for these weaknesses and be taught.
That type of brings us properly into certainly one of one of many areas the place it sounds such as you do battle a bit, which is the bookkeeping aspect of issues. After all, with all the issues we’ve had over the previous couple of years, there was the looming spectre of the rollout of Making Tax Digital as nicely.
Candice: I imply, I would be the first individual to say that terrified me straightaway. I used to be like, ‘How am I going to do that?’ I don’t have actual curiosity in utilizing IT and computer systems, then the considered placing tax and numbers alongside IT and computer systems, was simply very, very daunting. I do know it’s for lots of people, but it surely’s so essential for small companies at the moment, it’s so essential and it’s going to be going to change into a legislation. So, we’ve got to do it, there aren’t any ifs and buts about it, we’ve got to have the ability to do it.
Making it so simple as doable and having a crew round us that we belief and know what they’re doing which you can fall again on. It’s so, so necessary as a result of it’s daunting, however as small companies, we’re going to need to do it. There aren’t any ifs and buts about it. It’s a type of issues, it’s acquired to be completed. Identical as I strategy every little thing, proper? It’s acquired to be completed. However how can I do that within the best and greatest means for me and for my enterprise?
In the event you don’t have the folks or the sources, is there anything you’ll be able to depend on to assist cope with these bookkeeping duties?
In the event you haven’t acquired that round you, then clearly, packages like Xero are providing a very easy, simple option to do it. And after I went on and had a have a look at what they had been doing, my first thought was, ‘Oh, I may do this.’ And that’s an actual benchmark for me. If I can do it, then you are able to do it, particularly with regards to numbers and maths and issues I don’t actually have an curiosity in, so I’m going to lose my consideration, I’m in all probability going to lose my thought course of to truly easy efficient programmes and an apps like Xero are going to be so useful to folks, they actually, actually are, as a result of it’s making one thing fairly daunting, actually, actually easy and fairly simple and fewer daunting, as a result of it must be completed.
You’ve acquired concerned in a variety of the opposite struggles that pubs and different hospitality companies have skilled too. Every little thing from lowering beer responsibility, tackling meals waste, tackling no reveals, you’ve acquired concerned in numerous causes. For a small enterprise proprietor who’s cash-strapped and doubtlessly time-strapped, how can they become involved in activism and causes?
Candice: I feel this can be a humorous one as a result of when he mentioned about activism, oh gosh, is that like full-on, like, placards and demonstrations and stuff like that? I do observe a variety of charities and I’m certainly one of these those who appears like I’m by no means doing sufficient.
If we’re struggling, then there may be different folks struggling and different people who find themselves struggling extra and in numerous methods. I do numerous bits and items for charities. I work with totally different charities, whether or not it’s canines on the streets, Alzheimer’s analysis Coppafeel. I try to do my bit, however then clearly there’s ones that hit nearer to residence like campaigning for the discount in beer tax, as a result of that affected me instantly and I do know it’s affecting my friends and my colleagues instantly who’ve pubs or are in hospitality. To be to be requested to assist or to ask to have a voice about that and use my platform is unbelievable and actually necessary. Once more, daunting, but in addition utilizing my information and a variety of the time the issues I do and what I do it both impacts me or it’s one thing I fully and completely passionately consider through which means I may give it my all, it means I can get behind it and clearly it’s the identical factor as working alongside Xero, that tax going digital is occurring.
If I’m struggling and I’m nervous about that change, then I do know different folks will probably be as nicely. So, it’s so necessary as a result of clearly, it’s making smaller companies conscious of the laws and utilizing the advantages that expertise can deliver. As a result of really, we use it a lot that there’s different campaigns and issues I do, whether or not it’s working with animal shelters, whether or not it’s working with Alzheimer’s analysis, whether or not it’s a trek I’m doing, folks have discovered these out via expertise and social media.
In the event you’re in a position to do these issues, and in a position to share information about issues like tax going digital, then that’s an excellent factor, as a result of it does all type of work via tax goes up on beer, your taxes go up, you might want to go to your accountant. That’s what I discover bizarre. Lastly, how every little thing nearly comes collectively in a very bizarre mush-up circle. It’s nearly selecting these bits aside, utilizing your strengths, selecting the brains of different folks’s strengths and studying and having folks which you can belief. I feel in the event you consider in one thing, I feel it’s so necessary to have a voice. So long as you’re not harming anyone else and so long as you’re not being imply or unkind. I feel it’s necessary to have a voice to inform folks what you consider in.
I feel that’s the place it’s simply so necessary to work with, to do what you consider in and share your ardour, since you be taught from that. However you can also assist different folks be taught as nicely. Issues do occur that you simply that aren’t proper, issues do occur that will probably be of detriment to you. I feel you might want to be sure that in the event you consider one thing is true or one thing is incorrect, you go about it in the fitting option to try to make a distinction. As a result of we’re right here, we try to do what we’re doing. We’re attempting to outlive in fairly a troublesome time. I feel if we will make issues simple for ourselves or converse up for those who perhaps don’t have a voice or causes or activism, then I feel it’s it could possibly solely be an excellent factor and sharing via applied sciences might be the most important means that that’s going to occur now.
Completely – and sharing your voice and utilizing expertise have been central to a really shortly altering panorama over the previous couple of years. What sort of recommendation would you give to different hospitality house owners about adapting to a brand new regular?
Candice: Ahhh, new regular!
Anna: I do know, I needed to!
Candice: Individuals say regular. Actually, you already know what? There isn’t any regular. That’s every little thing that’s via what’s regular? Oh, God, I’m not regular. Was that as a result of I’ve acquired ADHD is that as a result of I’m simply totally different to the subsequent individual? After all, it’s we’re all totally different.
Truly, being completely imperfect is a good factor. However that’s throughout the board. And I feel that’s what the pandemic has perhaps proven us as nicely, and doubtless much more is that we’re all totally different. What we thought was regular was by no means actually regular. Now it’s fully upside-down, back-to-front diagonal and wiggly everywhere. We’ve got needed to adapt that. I feel hospitality, we’re in all probability affected a number of the worst.
However I feel it confirmed the resilience of the hospitality sector, that folks did come collectively, and other people did do what was proper – we will’t be open, let’s do takeaways. We will’t speak to prospects, let’s get on-line. Faculties can’t present free faculty meals. Let’s do this. It was very, very highly effective. I feel utilizing that’s simply unbelievable. I feel we we’re nonetheless attempting to recoup what we’ve misplaced. I feel a variety of companies will probably be doing that as nicely.
I really feel that daily we’re so short-staffed it’s unfaithful, therefore the cleansing, therefore having to do work within the pub, therefore having to do all these totally different bits and items. Not saying that I wouldn’t anyway as a result of I’m right here, but it surely reveals. There are such a lot of issues that clearly, as a person I can do, as a enterprise with my brother and The Inexperienced Man we will do to bounce again and to get on our toes. A number of that does come right down to planning, having an unbelievable crew, working with a crew that we belief, having those who we will fall again on for recommendation, whether or not it’s folks from accounting, whether or not it’s tax recommendation, whether or not it’s constructing recommendation. I’m fortunate that my brother, Ben, and my dad, are builders. So if we will type of use that. So once more, however utilizing these strengths to type of profit you.
Once more, simply asking questions, we had been quiet within the weeks, we have a look at what we do for the menu, we modify our menu for it to be seasonal and adaptable. Clearly, vegan meals is big in the meanwhile. So, we provide vegan issues, which really a few years in the past, that’s probably not one thing that in all probability crossed my thoughts a lot. Ensure there are issues for the kids to do, ensuring the surface space is sweet. Speaking with prospects, understanding the place you’re primarily based. For us, we’re in the midst of a tiny little village, little or no footfall. So, there’d be completely no level doing a suggestion for anybody strolling previous to choose up a sandwich in blah, blah, and simply having a placard outdoors as a result of folks aren’t going to see that. But when we wished to try this, we may go surfing, use expertise to go proper, okay, drive previous, decide up a pie, take it away, or decide up a sausage roll, drop in for this. Use your strengths and know your setting. You probably have a pub or a restaurant that’s on the aspect of a very busy market city after which get issues outdoors, get music enjoying and issues like that.
We’re by no means going to have the ability to throw a rave or a dance or something like that on the pub as a result of I feel the locals would go completely psychological. However someplace with a busy city with a decrease age buyer base, then that may work brilliantly. But additionally strive issues. In the event that they don’t work, it’s not the tip of the world. Errors occur and also you be taught from them. I feel that’s so necessary. However we do need to adapt, we’re going to need to maintain adapting, we actually take daily, each week because it comes. If one thing doesn’t work, we go, ‘Proper, draw a line beneath it,’ and we transfer on. As a result of in any other case, that’s the place the hazard is. The saying ‘don’t flog a useless horse.’ If it’s completed, and it’s not working, don’t be ashamed to go you already know what arms up, that didn’t work. Let’s strive one thing totally different. As a result of I feel generally the pressures of, ‘It’s acquired to be excellent.’ It’s set to work. That is regular. Let’s do this.
I feel the previous few years have proven us really, no, we’re rewriting the rulebook a little bit bit. I feel it’s being courageous understanding and attempting to attempting to come back to phrases with the information, issues do change, issues are totally different. And you already know what, that’s okay. However simply have an excellent crew which you can belief. Embrace expertise, regardless of how daunting it is likely to be, ask somebody about it, as a result of it’s so useful in additional methods than one. Legally, but in addition for enterprise.
Would you thoughts saying a couple of phrases about for any listeners that may really feel they may have ADHD they usually’re unsure? What sort of recommendation would you give them, comparable to indicators and what to do subsequent?
Candice: I’m positively not a medical professional or something like that. I can solely go on what I do know for myself, however I feel if anybody perhaps thinks or is exhibiting perhaps indicators or is simply questioning kind of about themselves, then perhaps converse to any individual. I do know that the NHS and persons are fairly overrun in the meanwhile. It’s very, very troublesome. I feel persistence and speaking to folks and truly in all probability speaking to people who find themselves near you as nicely and simply clarify that you’re perhaps scuffling with a couple of issues. Simply be affected person with me whereas I look into this a little bit bit extra. Clearly, hunt down an professional or discover out somebody that has been really useful.
But additionally, once more, in the event you’re at school or you may have kids or nieces, nephews, something like that they’re at school and also you assume converse to the college about it. Faculties simply do unbelievable jobs. A tough, powerful job. It breaks my coronary heart that good academics are leaving the occupation however converse to them as a result of they do care. Of their the fountain of information and they’re going to level you in the fitting path.
However I feel the bottom line is communication. And if time is an issue and there’s ready lists and issues like that for the NHS, which sadly there isn’t they’re doing such unbelievable however such a troublesome job then simply begin speaking with folks. Do your analysis, ask questions and simply have persistence as nicely. Simply be taught to know what works for you. We’re all particular person, whether or not it’s ADHD, ADD, dyslexia, dyspraxia, something like that, you might have bodily impairments, something, we’re all particular person and that’s unbelievable. And that’s what makes us, us. We be taught to do issues our means. I feel that’s sufficient. I feel that’s such a strong factor to have the ability to do issues our very personal means. However yeah, simply communication is so key – communication, studying and analysis. By no means cease studying in any means, form or kind.
Anna: Properly, I’ve nothing I may probably add to that as very nicely mentioned.
Candice: You possibly can inform I was a instructor!
Anna: Yeah! Properly, that looks like an excellent place to wrap up. So thanks for approaching the podcast, Candice. It’s been nice.
Candice: Thanks a lot for having me. I actually, actually loved that.
You could find out extra about Candice by looking @candicebrown on Instagram. You may as well go to SmallBusiness.co.uk to find out about Making Tax Digital. Keep in mind to love us on Fb @SmallBusinessExperts, on Twitter @smallbusinessuk (all lowercase) and subscribe to our YouTube channel, linked within the description. Till subsequent time, thanks for listening.
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